Do you really need / want funding?

Do you really need or want funding? Perhaps the answer to that question is yes, in which case, why do you want that funding?

Or perhaps asking the question about funding will help you better understand your own motives (and that of your founding team) for starting this business or social enterprise, so that you decide to focus on developing customers – for the moment – before coming back to the funding question later when you have a clear purpose and need.

Play the funding game…